Jewellery (jewelry)

MADRID — Bigger doesn’t necessarily mean better.

Cibeles Madrid Fashion Week (formerly Pasarela Cibeles) has a new name and a new home in the fairgrounds’ Hall 14 but the runway shows, held Sept. 15 to 19, continue to attract few foreign buyers.

“More than just a name change, it’s an ambitious makeover plan and Madrid’s new face in an effort to internationalize the fashion shows here,” explained Luis Eduardo Corts, president of the organizer’s executive committee. He said designer subsidies for the September event increased 13 percent — to 3 million euros, or $4.3 million at current exchange.